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    The Storefront


     
     

    Top entrepreneurial motivator: autonomy


    Posted at 12:10 pm by Amy Rolph

    I'm always interested in hearing what entrepreneurs have to say about their motivation. Sometimes it's the desire to take control of their own lives -- sometimes it comes down to cash.

    But I've never seen the data laid out quite like this.

    In a Small Business Association report, Paul Reynolds and Rich Curtin show how men and women classify their motivation for starting businesses. Using an index of emphasis scale of 1-4.5, here's what they said.



    Read the full report here.

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