M’s ticket prices to be determined by demand, ‘variable pricing’

SEATTLE — Wondering how much it’s going to cost to see the Seattle Mariners next season at Safeco Field?

Keep wondering.

The club distributed pricing information Tuesday to its season-ticket and partial-plan holders that confirmed it intends to continue using “variable pricing” along with “demand-based pricing” determined by seat location.

Pricing for single-game tickets will be announced in January, but the Mariners contend season-ticketholders will “continue to save” from 10-to-60 percent over the cost of single-game purchases to all 81 home games.

Account renewals will be priced lower than new accounts.

Variable pricing and demand-based pricing means your ticket price is determined by how many other fans want to see the game you wish to attend (opponent and day of game) and sit in the location of your preference.

“Some accounts will have ticket price increases (vs. 2014),” the club announced in a news release, “and some will have price decreases.

“The largest increase will be $2.62 per ticket for locations directly behind home plate. Other plans will have price decreases as much as $1.26 per ticket per game.”

Overall, though, Tuesday’s announcement suggests prices are going up for the second time since 2007.

The announcement comes after the Mariners recorded their best attendance since 2010 by averaging 25,486 a game while going 87-75 and missing the postseason by one game. They averaged 21,749 in 2013.

Safeco Field lists 47,476 as capacity, including 20,835 seats on the main level. The Mariners maintain their season-ticket prices for seats on the main level “rank in the lower half of MLB teams.”

Further information on all ticket plans can be obtained by calling 206-346-4001 or online at www.mariners.com.

The Mariners are also offering 20-game plans under the same pricing variables, including four pre-selected plans in seat locations not previously available to partial-plan holders.

Those who prefer to individualize their 20-game package can do so in a “flex plan.” Such plans can be combined to create a “desired number and schedule of games.”

The Mariners say the pricing discount on 20-game plans range from 10-30 percent over single-game purchases of the same tickets.

Winter notables

First baseman Jordy Lara produced a memorable start to his winter-ball season Monday by hitting a two-run homer in his first at-bat for Aguilas in a 7-1 victory over Gigantes in the Dominican Winter League.

Lara, 23, was picked as the Mariners’ co-minor league player of the year after batting .337 with 26 homers and 104 RBI in 135 games at Hi-A High Desert and Double-A Jackson.

Third baseman D.J. Peterson shared the award with Lara.

Also worth noting:

¦ First baseman Patrick Kivlehan raised his average to .341 through 10 games at Surprise in the Arizona Fall League after going 4-for-5 with three RBI in Tuesday’s 11-6 loss to Mesa. He batted .295 with 20 homers and 103 RBI in 136 games at High Desert and Jackson.

Left-hander Scott DeCecco replaced right-hander Taijuan Walker on the Surprise roster. Walker made two starts for the Saguaros before opting to return home to continue his off-season workouts.

DeCecco, 23, was 7-11 with a 5.46 ERA this season in 140 innings at High Desert. He was the Mariners’ 21st-round pick in the 2012 draft.

¦Right-hander Victor Sanchez pitched five scoreless innings last Friday for Caracas in the Venezuelan Winter League but settled for a no-decision against Margarita.

Sanchez, 19, has allowed two runs and five hits in nine innings in his two starts. He was 7-6 with a 4.19 ERA this season at Jackson after entering the season ranked by Baseball America as the Mariners’ No. 7 prospect.

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